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Resilience – what it means, how to build it, and why it matters – has been a popular topic of discussion among thought leaders and educators the last several years.

Right now, resilience is not just a hot topic: We need it more than ever.

In a recent article in Psychology Today, resilience is defined as “that ineffable quality that allows some people to be knocked down by life and come back at least as strong as before. Rather than letting difficulties or failure overcome them and drain their resolve, they find a way to rise.”

All careers undergo change at some point. Some changes can be swift, like being laid off or suddenly needing to care for an ill family member. Others can be gradual, such as adapting to new leadership at your organization, or working toward a promotion.

And still other changes – like a novel virus forcing us to quickly adapt to an increasingly new normal – bring about a level of uncertainty that is in and of itself novel. The current COVID-19 pandemic is different from anything we have experienced before.

How we adjust personally and professionally to this unprecedented change will help us not just get through it, but keep going in those critical moments when it seems easier to give up.

“I’m not sure my resume and LinkedIn profile represent my experience.”

“I want to give a more confident answer when someone asks me what I do.”

“I don’t know what my strengths are.”

I have heard these comments from countless clients over the years. The underlying question here: “Who am I (and can you help me figure that out)?” And it all boils down to establishing a personal brand.

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