Resumes. They are one of the most frustrating things to write – and one of the most confounding things to get right. Did I use the correct words? Did I capture my skills well? Do I even sound interesting enough for someone to hire me?
For as long as resumes continue to be requested by employers (and just who is that phantom behind the curtain looking at those resumes? A robot? A human? A combination of the two?), we will continue to send ours along, trying to beat out hundreds of others to win that job.
Ready for a Brand New You in 2018? There is a lot of buzz around personal branding. What is it? How can it help your career? Why do you need one? As Tom Peters wrote (way back in 1997!) in his groundbreaking article “The Brand Called You”: “It’s time for me — and you — to take a lesson from the big brands, a lesson that’s true for anyone who’s interested in what it takes to stand out and prosper in the new world of work.…We are CEOs of our own companies: Me Inc… It’s that simple — and that hard. And that inescapable.”
Are you thinking about making a career move? Maybe it’s to another company. Maybe it’s starting a business. Maybe it’s changing careers altogether. Maybe you’re still thinking about it. Whatever career change you are contemplating, one thing is for sure: It’s scary. Why? Studies show that we humans are uneasy — if not downright terrified — of the unknown.