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Are you wondering what it would be like to work for a particular company? To find out, you need great intel – and current intel. And that starts by networking with someone on the inside.

Instead of: Continuing to read about the company, making judgement calls from Glassdoor reviews, or simply imagining what it’s like to work there…

Try: Connecting with someone who can give you the real deal.

1. Decide who that person is. Start with an important question: Who do I know who works there? If no one, then think through 2nd and 3rd level connections who can introduce you to an insider—LinkedIn is a great for this. Once you identify a target, ask for an informational interview.

2. Ask open-ended questions. Questions like: “I read that employees are not treated well; is that true?” are not helpful—nor does that sound like you are conducting an informational interview, which is what you have requested. Instead, prompt conversation with questions such as: “I would love to know more about the culture at ABC Widgets. Can you describe it to me?” or “I am curious about what you do in your role as a Marketing Manager. How did you get your job?” or “I see you have worked at the company for almost 5 years. What would you say is a highlight of working there?” Open-ended questions invite your new contact to tell you more, and they are more likely to elicit key information you did not expect to receive.

3. Don’t dismiss a potential source. If you catch yourself thinking, I can’t talk to Heather, she is too junior to give me good intel, then you are doing yourself a disservice. Heather may have a close relationship with a key decision maker, and she may be just the person to pass along your resume. In other words, any employee can shed light on a company and give you an “in.” Don’t assume one person is better than another based on title, tenure, or any other measure.

Leveraging your network can help you collect insider information about a potential employer, but it doesn’t stop there. If you’re strategic with this important new connection, it can get you one step closer to becoming an employee of that great organization you used to wonder about, and even finding greater career happiness.

You’ve arrived at your interview early, or with a few minutes to spare — great! Congratulations on not being late.

However, you may find yourself in that “hurry up and wait” zone of discomfort: forced to bide your time until the interview begins.

Let’s think about how you can make the most of this transition.

Instead of:
Spending your time wiping away beads of sweat, wishing the whole thing was over already, or, worse, wondering how many ways you will flop…

Try:
Using this time to your advantage. Here’s how:

– Personalize your interactions from the moment you arrive, whether that’s with a security guard, receptionist, or HR point of contact. Creating a banter with everyone you meet onsite can actually improve your performance, since it forces you to focus on that individual and get out of your own thoughts. And remember, first impressions are incredibly critical during this phase of the interview process.

– Look around. You can glean very important data from the surroundings. Watch how employees interact, and observe (keenly) how YOU feel in this environment. If no one talks to each other, that is data. If people seem to be rushing or frowning or, best of all, stop and say hello to you, that is great data as well. What does this tell you about the organization, and would you want to work here?

– Use what you collect in your interview. You notice how beautiful the skyline is, how inviting the décor is, how personable the people are — so take a moment to say so. This is more than just making small talk. Whatever positive (and authentic) feedback you can give your interviewers will define you as not only observant, but also someone who is energized by what others have worked hard to build.

Try these tips and you will notice how much more relaxed, authentic, and at ease you are — the perfect set-up for walking into that interview and giving your best performance. 

While your summer forecast may include sandy beaches, pool parties, and catching up on bestsellers, it’s also a great time of year to reflect on your professional development and do some career building.

Here are five cool ways you can tend to your career this summer – and still enjoy your downtime!

1. Take advantage of the thinner crowd. Summer means fewer people at the office. Take a look at who’s still around and pinpoint who you can network with, especially if they are in a totally different department or functional area. Would getting to know Susan from Marketing be a good move, or does Jack in Finance seem like he would be a strong connection? Take the initiative and connect with fellow employees you might not normally interact with. Summer is also a great time to linger over a conversation that includes lunch or a cold beverage – a great setting for building these new relationships.

2. Learn more about your employer. Why? In general, it’s a good strategy to be knowledgeable about your employer and its brand. You can find a lot of information not only on the company website, but also from an annual report, news articles, even executive or employee bios. If keeping abreast of your organization’s accomplishments, new clients, leadership, and direction excites you, then it’ll continue to be a good career fit. And hey, it may spark some great new ideas you can share with your leadership, or help you discover another individual to network with (re-read #1)!

3. Ponder your personal brand. One quick way to do this is to re-read your performance reviews. While this might not sound like the greatest way to spend your precious summer months, it’s worth it. For one thing, assessing your performance reviews when you have downtime is a different experience than doing so when your review is around the corner – there’s no stress or pressure. For another, what other people say (and write) about you is a significant part of your personal brand.

If you can’t find your reviews or don’t have copies, ask HR for help. And read through all of them, not just the most recent. You might detect running themes, think of different ways to interact with your manager, or set a new career goal. This strategy will get you thinking about how others perceive you, and what you might want or need to change to improve your personal brand.

4. Answer some key career reflection questions. Take a quiet moment to ask yourself: “What do I want?” Your answer might bring up many ideas – and evoke some strong emotion. And that’s okay, since it’s your career. It’s up to you where you want to take it, and to decide what makes you happy.

If you’re up for it, keep chipping away: “What will achieving this do for me?” and “How will I know when I have it?” Your answers may – or may not – surprise you. Don’t judge any of it or necessarily take action quite yet. Just sit with what authentically comes up for you, and know this is important information you can act on (if you want to) post-summer.

5. Read a book that will help your career development. That book that’s been gathering dust on your desk? This summer you might finally have the time and headspace to absorb it. The options are plentiful, so choose whatever book speaks to you, from how to write your resume to how to navigate a career transition. Wherever you are with your career, you might find just the right resource or just the right author that can offer you professional guidance, provide you with new tools or ideas, and help you make a potential career change. Check out some of my suggestions!

Enjoy the summer, with its change of pace, more relaxed approach to life, and more tranquil mindset. Include some career development in the mix, and you’ll set yourself up for further success come fall (and beyond!).

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